Social and Behaviour Change Communication — DU B.Sc. (Hons.) Home Science Previous Year Question Papers

1. What do you understand by Social and Behaviour Change Communication (SBCC). Delve on the transitions, principles and process of Social and Behaviour Change. 15 Describe and discuss the relevance of Socio-Ecological Model in Social and Behaviour Change Communication (SBCC) with the help of any case study in the area of health or environment. 15 Explain any of the two theories of Social and Behaviour Change 7.5, 7.5 (a) Health Belief Model (b) Stages of Change Theory 4." Highlight the relevance of the following (any two) in the context of Social and Behaviour change : 7.5,7.5 (a) Monitoring and Evaluation (b) Entertainment Education (c) Participatory Communication. 5. (a) Elaborate on the importance and steps of Design Thinking in Social and Behaviour Change Communication. 7.5 (b) Discuss the relevance of Theory of Change in Social and Behaviour Change 6. Write, short notes on any three of the following: 5,5,5 (a) Biases in Human Behaviour (b) COM-B Framéwork (c) Social Learning Theory (d) Evolution of SBC (e) Types of Norms.